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Web Design & Development Article

Creating A UX Strategy

Published:

(This is a sponsored article.) As designers working primarily on screen, we often think of user experience design as being primarily a screen-focused activity. In fact, user experience affects the entirety of what we build and that often includes activities that are undertaken off-screen. To design truly memorable experiences, we need to widen our frame of reference to include all of the brand touchpoints that our users come into contact with along their customer journey.

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